The author has been putting together sports betting services for some years now – his golf service has been successful in the long term and he has just launched a greyhound offering. Here we have a specialist horse racing tipping line which is designed for the higher stake punter. At nearly £120 per month subscription (including VAT) a subscriber will need to place substantial bets to justify the involvement. The author suggests that £100 per point or more is the level you should consider.
On subscribing you receive access to a members area which offers detailed instructions on how bets will be advised and should be placed. The bookmakers offering the best prices are specified and if anything is not clear support is readily available by email or telephone.
Now there are many services which use so called “inside” information as the basis for their tipping, drawing on sources in or close to the training stables. This is a rather more sophisticated version of the genre which has contacts inside some bookmakers who advise Matt when certain punters place bets. These punters are classed as markers by the bookies and are considered to give a real guide to a horse’s prospects when they back them. We are told that prices can be cut almost immediately on receipt of bets from these sources.
So the service will advise subscribers by text(SMS) as soon as possible when information is received about these bets. The advice will specify win or each way and the points to be staked on the selection. In theory up to 10 points can be advised but to date the maximum has been 7 with the average just under 4. The intention is that bets are placed with BOG bookmakers but my experience is that the advised prices can usually be matched on the exchanges.
In practice the system has worked well with clear advices sent to the appropriate mobile. The mix between each way and win bets has been pretty even with initial prices up to 5.0 seeming to be the win criterion. The prices have often moved quickly and indeed sometimes not available by the time the SMS has been received – however, as will be seen from the detailed results the number where the ISP has been less than that available on receipt of the SMS is a significant majority tending to support the underlying premise of the service that subscribers are getting the chance to back at good prices. The prices advised have ranged from odds on to 33/1 with the average ISP standing at 4/1.
Proceedings started well with 2 winners from the first 3 selections but then things were rather static and after a couple of months there was draw down on the bank of 20 points. But as the rain stopped so things changed on the track and since a run of 4 consecutive winners in early May the service has not looked back. In all 95 runners have been advised with 43 (45.3%) offering a return and a profit of 116.6 points has been accumulated. I worked on a 50 point bank which would translate to a 233% capital growth and the ROI is an impressive 32.53%.
As with any service confidence is key here and the experience of the first couple of months could have put off many – although perhaps punters staking at this level are prepared to take a longer term view than most. The signs do seem to be good and I imagine the founder subscribers will be pretty satisfied with their investment thus far. At £100 per point staked the subscriptions have been covered 29 times.
I did also look at an alternative method for using the service with a lesser risk profile that the straight backing intended. In the knowledge that prices were likely to contract I thought that backing to lay on the exchanges might well work and this has proved to be the case. Just taking the advised and ISP prices and trading the same initial sum as recommended for the bet would have produced a 91 point profit and no doubt the traders among you would achieve better if able to devote more time to the scenario.
In summary a service that seems to have good potential so long as the risks are personally acceptable – some wide swings on the bank have been seen. We will continue to monitor and update results monthly. A positive rating is certainly justified and if progress continues will see an increased star rating.